From
where I sit it looks like the NBA is set to make lots more money...
via msn.foxsports.com
To
be honest I don't really have a problem with ads on jerseys. It's
going to be a necessary evil if leagues want to keep their tickets
affordable. The NHL is quickly heading out of the average fan's
price range and the NBA isn't far behind. It's going to be a
revenue stream that helps keep prices lower. I'm not naive enough to
believe that prices wont go up, but even if it saves a bit of money,
go for it. It's been like this in Europe for years. Every club
side has a sponsor on their chest. It will take a while for North
American fans to get used to. But given the number of ads on the
side of a race car, it won't take long. All that being said, it does
need to be done right. I want to still be able to see my teams logo
on their jersey, not Wal-Mart. I don't want to tune into a game and
have the uniforms look like a billboard exploded. In other
words...not this:
At
least that's how I see it...and I sit in the cheap seats.
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